Friday, September 08, 2006

Kudos For A Preview/Comics Tease

This afternoon the Mister Fanboy staff stumbled on to the Civil War #4 (the issue which as now famously delayed) preview on Newsarama. The panels they showed blew us away. We are fully aware that there's lots of misdirection and sleight of hand going on, but still ... very intriguing. Is he dead? We know someone died at the end of Civil War #3, as the most recent Cable/Deadpool confirmed it but didn't tell us who. After rereading Civil War #3, we were left thinking that Thor might have killed Hercules (God vs. Demigod -- it worked in our minds). But could they have killed off Cap? God, we hope not.

Storyline aside, it got us thinking about all of the comics promotion going on and how this was a particularly effective attempt, one that left us hoping to get the book (we say hoping since we have Jury Duty beginning that day - D'oh!). Continuing to use Civil War as an example, all too often Marvel's Editor-in-Chief Joe Quesada has to say "wait and see" when he does his dog and pony show for the press. Although it gets old -- really old -- we understand why he does that and in some sense sympathize. Consider how pissed you get when someone spills the ending for you before you've read the comic, book, or seen the movie. We get it. We know what he's doing. But here, taking a bunch of panels which may or may not be sequential, and creating a possible misdirection for us (or not, as the case may be), is particularly effective. We want to see more of this rather than the old "wait for the issue" comments. For now at least. A year down the road we reserve the right to change our minds yet again - much like creative teams on X-books. What do you think? You really want to throw caution to the wind and check out the link above.


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